2025 Syracuse Nationals Recap
The 2025 NAPA Auto Parts Syracuse Nationals, presented by Maguire Automotive Group and Sweet Grass, was another CRUISIN’ success as we proudly celebrated our 25th anniversary! Thousands of passionate car enthusiasts gathered at the New York State Fairgrounds to share their love for all things automotive.
From the high-octane energy of the Brushfest Auction to the vintage vibes of Sparky’s Rockabilly Round-Up, this year’s event had something for everyone. And to mark this milestone year, we introduced exciting NEW features—including the Lowrider Experience, the thrilling return of the Wall of Death, and our all-new TV/Movie Car Collection, starring iconic rides like the Batman v. Superman: Dawn of Justice Batmobile, George Jetson’s 21st Century Flying Car, and the legendary Scooby-Doo Mystery Machine.
Thanks to the support of Monster Energy and Big Indian Motorsports, the excitement didn’t stop there—Buffalo Bills’ Dion Dawkins made a special appearance and helped ignite the Burnout Nationals After Party with an unforgettable drift show!
A huge THANK YOU to all of our amazing sponsors—your support makes this event possible year after year. Here's to 25 years of horsepower, heritage, and heart—and to many more ahead!
RADIO:
Galaxy Media Partners ran 7,903 radio spots across KROCK, TK 99, Sunny 102 and all ESPN stations to promote the 2025 Syracuse Nationals with an additional 6,706 spots across all Utica stations such as KROCK Utica, Mix 102 and ESPN.
Below are a few examples of the radio spots that were ran:
TV:
Below are a few examples of the TV spots that our friends at Sinclair (channel 3, 5 and CW6) ran.
SOCIAL MEDIA:
Below are a few examples of our social media posts to promote the event and get our audience excited!
BILLBOARD:
The image below was the billboard image used to promote the event:
Social Media Statistics
July 3, 2025 - July 30, 2025
Views: 3.8M
Reach: 2.2M
Follows: 2K
Content Interactions = 28,000
76.1% Male vs. 23.9% Female
Top 2 Social Posts
“Congratulations goes to Jimmy & Debbie Hervatin” (Winfield Legacy Award Winners)
Post Views: 22,592
Post Reach: 13,174
Engagement: 518
2. “What a great story to tell!”
Post Views: 12, 612
Post Reach: 6,531
Engagement: 332
DIGITAL STATISTICS OVERVIEW:
NEWS/PRESS COVERAGE:
Below are a few links regarding press coverage from the 2025 Syracuse Nationals.
Click HERE for “For 25-year Syracuse Nationals diehards, the car show is much like a ‘family reunion”
Click HERE for “Syracuse Nationals: Hot rods, classic cars will fill NYS Fairgrounds for 25th annual car show”
Click HERE for “2025 Syracuse Nationals car show begins with thousands in attendance”
Click HERE for “What you need to know for Syracuse Nationals”
Click HERE for “Syracuse Nationals: 25th annual car show returns to NYS Fairgrounds”
Click HERE for “Syracuse Nationals has a $20 million dollar impact on local economy, expert says”
Click HERE for “2025 Syracuse Nationals car show begins with thousands in attendance”
SYRACUSE NATIONALS GIVES BACK
The Syracuse National’s team raised a RECORD BREAKING total of $107,278 for multiple LOCAL charities during the event!
The CNY Car Club Association organized by Mike Mastraco raised $12,000 for local CNY Charities.
The Brush Fest Auction organized by Paul Puzza raised $94,178 with ALL proceeds going to the Ronald McDonald House.
An additional $1,100 was raised from the Poker Run with all proceeds going to Upstate Golisano Children’s Hospital.
The Syracuse Nationals also donates booth space to local CNY charities like Food Bank of CNY and The Carol M. Baldwin Breast Cancer Research Fund.
THANK YOU FOR YOUR SUPPORT
The 2025 Napa Auto Parts Syracuse Nationals presented by Maguire Automotive Group and Sweet Grass was yet another success!!
Thank YOU for all of your support and a special shout out to all of our sponsors, NAPA Auto Parts, Maguire Automotive Group, Sweet Grass, Henry Wilson Jewelers/Oris, Thomas J Pirro Funeral Home, Hemmings.com, Kinney Drugs, United Radio, Dunham Hall Family, A-Verdi, Hudson & Mowins, CNY Auto Spa, Monster Energy, Tymeless Tattoo, Auburn Auto Group, Wildcat, Chick-Fil-A, Streetside Classics, Turnkey Powered by Grundy, Lift King Products, Millenium Trailers, Woodside Credit, Kleis Equipment, Mess’s Fireworks, Cantech Auto, IBEW 1249, Burnout Nationals, Mecum, Energy Savers, Metalico, SOS Roofing, C Michaels Exteriors, LeafFilter, Leafguard, Renewal by Andersen, Wild Bill’s Soda, M&E Sales, Bankers Life, Euroshine, UA81, Woodford Brothers, Wonder Windows, Smith Smart AV, Bass Pro Shops, Solvay Bank and MD Pools.
